Firemens Auditorium

Issuing Company: Firemens Auditorium
Country of Issue: USA
Year of Issue: 1925
Color/B&W: B&W
Number of Cards in Set:
Card Size: 3 1/4" x 5 5/16"
Issued as insert with what product: A new card given out each week to patrons of the theatre.

Notes: Checklist incomplete. The card backs contain a list of movies that will be shown in the upcoming week. Day-Month dates are listed for the movies. There was a space at the bottom of the backs for advertising, and E. S. Miles is listed on the card I've seen from this set.

The front design of these cards is identical to the Strand Theatre and Hersker Theatre sets. Furthermore, the Strand set shows a date of 1925 for these cards. The one card I've seen from the Firemens set shows Monday as April 27. Checking a perpetual calendar, April 27 fell on a Monday in 1925. It is very likely that the checklist for the Strand, Firemens and Hersker sets are the same. These cards were probably issued by an unknown card printer to movie theaters throughout the country in 1925, each with personalized advertising on the backs for their particular theater as well as additional advertising for local merchants.

The photos from this set were taken from xerox copies, so the actual coloring of these cards will look a bit different from the scans. Thanks to Bob Richardson for providing the information to start this checklist.


Betty Compson


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